Eswatini National Pageants Association
The Eswatini National Pageants Association is the national body responsible for the coordination, development, regulation and promotion of beauty pageantry in the Kingdom of Eswatini.
Operating under the Eswatini Arts and Culture Council, the Association is committed to promoting pageantry that is credible, professional and guided by integrity, transparency, accountability and fairness, equally committed to protecting the dignity and welfare of contestants and titleholders.
The Association recognises the important role that pageantry can play in celebrating Eswatini’s culture and heritage, promoting tourism, supporting fashion and the creative industries, and showcasing the Kingdom's national identity.
The Association aims to develop women and men who are prepared to represent the Kingdom with confidence, dignity and pride, both at home and on the international stage.
Through pageantry, the vision of the Association is to provide a distinguished platform for individuals to develop confidence, leadership, purpose, and a deeper appreciation of the values and traditions that define the Kingdom of Eswatini.
Its mission is to bring together culture, creativity, excellence, and community engagement.
The Association's mandate will seek to nurture inspiring ambassadors who proudly carry our nation’s story and values onto the national and international stage.